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Watsons Malaysia launched an engaging campaign for their 6.6 Online Sales event, using a unique animation of mixed reality presented from the user's POV. The objective was to highlight the excitement and value of the sales event, driving traffic to the online store and encouraging purchases.
The animation featured vibrant mixed reality elements, showcasing deals and discounts through playful animations as the user navigated Watsons app on a giant screen, motivating viewers to take advantage of the 6.6 sales through Watsons app and online channels.
6.6 Mid Year Sale
YEAR
2024
CLIENT
Watsons Malaysia
CREDITS
Direct, Design & Produce by: Moss Motion
Character Modelling & Animation by: Thrillion Studio
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